Job Description

Assistant Director of Marketing and Revenue Generation, Athletics

The Assistant Director of Marketing and Revenue Generation plays a key role in enhancing the visibility, energy, and impact of USD Athletics through creative marketing strategies, campus engagement, and innovative revenue strategies.

Responsibilities:

• Assist the Senior Associate Athletic Director of Revenue Generation and Innovation in executing a comprehensive, long-term revenue generation strategy for USD Athletics.
• Collaborate in and support community and student outreach while driving brand recognition.
• Implement strategies for promotional planning, digital marketing, and branding to drive both revenue and engagement.
• Contribute to the creation of graphic and video content for in-game use in collaboration with creative services.

Student Engagement:

• Implement promotional strategies tailored to students, faculty, staff, and the San Diego community.
• Assist in the development and execution of multi-channel marketing plans to increase visibility and attendance.
• Activate campus partnerships and student organizations to drive student attendance.

Staff Supervision & Development:

• Recruit, train, and manage a team of student workers and marketing interns.
• Oversee assignment of gameday responsibilities and evaluate performance to foster leadership development.

Requirements:

• Bachelor's degree required.
• Minimum one (1) year of relevant experience in marketing, promotions or a related field is required.
• Strong interpersonal, verbal, and written communication skills.

Preferred qualifications include two or more years of experience in sports marketing or event presentation, knowledge of Adobe Creative Suite, and supervisory experience with student staff or interns.

Salary range: $5,720 - $5,800 per month. Excellent benefits package including medical, dental, vision, and access to on-campus Fitness Centers.

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